Sarah Hofstetter is CEO of 360i, which has been named to Advertising Age’s Agency A-List four years in a row, and MediaPost’s OMMA Agency of the Year three years straight. This success builds on years of distinguished agency recognitions, including being named a “Best Place to Work” by Advertising Age and Crain’s New York Business.
Since joining 360i in 2005, Sarah has created and consistently evolved the agency’s capabilities, helping brands such as Oreo, HBO, Spotify, Nestle and others connect with consumers and drive strong business results. Brands turn to Sarah to help them transform their communications. Additionally, under Sarah’s watch, 360i has won numerous awards for digital innovation at Cannes, The CLIOs, New York Festivals, The One Show and The Shorty Awards.
Sarah currently sits on the 4A’s Board of Directors, and she was named to the 2014 AAF Hall of Achievement. Sarah has been recognized by Advertising Age’s “40 Under 40,” the Adweek 50, Adweek Power 100 and has been inducted into the Word of Mouth Marketing Hall of Fame. She is frequently quoted in publications including The Wall Street Journal, Advertising Age and The New York Times.
Previously, Sarah served as 360i’s President and Senior Vice President of Brand Strategy & Emerging Media. Prior to joining 360i, she was President and Founder of Kayak Communications, a marketing agency focused on developing brand strategy and communications plans for new media brands. Before starting her own agency, Sarah spent 10 years at Net2Phone, one of the world’s first providers of VoIP technology. Sarah lives on Long Island with her husband and two children.